Digital Marketing Podcast Episode 2: Content Marketing, the Value of A Like, ARPDAU DERP, and Testing February 21, 2017 by justin Items mentioned in this episode: If you really want to dive into statistical significance, check out this article on significance from marketers. http://traffic.libsyn.com/preview/gadgm/DM_02__Content_Marketing_the_Value_of_A_Like_ARPDAU_DERP_and_Testing.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSS